1.1 Personal Information Versus Non Personal Information. Our primary goal in collecting information from you is to provide you with an efficient and helpful experience while using the Website. In order to do so, the Website collects two types of information about you: Personal Information and Non-Personal Information.
(a) “Personal Information” refers to information that lets us know the specifics of who you are and can be used to identify, contact, or locate you. Examples of Personal Information include, without limitation, your first name together with your last name, your credit card number, your mailing address and/or email address, and your phone number. Generally, we collect Personal Information when you use the Website to make product purchases, fill out surveys or questionnaires, join our mailing list, request catalogs, correspond with us, enter one of our sweepstakes or contests, choose to submit testimonials, stories, photos, or the like to the Website, or otherwise volunteer information about yourself. If you choose to complete any questionnaires or call any of our Skin Health Experts to receive personalized skin consultations or analysis, we will also collect personal information related to your personal health such as: (i) age, (ii) gender, (iii) history of allergies, (iv) certain use of medication or drugs, and (v) any special health problems or concerns. If you purchase a gift certificate on the Website, we may collect the name, email address, mailing address, and telephone number of the recipient.
(b) “Non-Personal Information” refers to information that does not, by itself, identify you or a specific individual. Examples of Non-Personal Information we may collect includes, without limitation, demographic information, which web pages of ours are most often visited, and which of our products are either receiving the most purchases or website visits. We may collect Non-Personal Information through any of the methods discussed above, as well as automatically through use of industry standard technologies discussed further below.
1.2 Access and Change To Personal Information. We provide you with the ability to review, update, or correct Personal Information previously submitted by emailing us at
info@calistalaser.com . You may also review, update or correct your Personal Information at any time by logging into your account on calistalaser.com. We will use commercially reasonable efforts to accommodate all such requests, especially to the extent such activities will not compromise privacy or security interests. Also, upon a user’s written request, we will functionally delete the user and his or her Personal Information from the database, where such information is stored; however, we will retain one copy of all information provided for certain legal or archival purposes for a prescribed period. If you cancel an order or do not complete an order, we may collect and use any email address or other information that you have entered just as we would collect and use it if you had completed an order.
1.3 Information Collected Through Technology. We and our third-party service providers may collect information from visitors to the Website regarding the referring URL, your IP address, which browser you used to come to the Website, information regarding your domain server, the country, state, and telephone area code where your server is located, your type of computer, timestamp data, and the pages of the Website that you viewed during your visit. Some of this information is gathered through the following technologies by us or our third-party service providers:
(a) Cookies. In order to improve your user experience, we may use cookies. “Cookies” are small pieces of information that are stored by your browser on your computer’s hard drive. Generally, cookies work by assigning to your computer a unique number that has no meaning outside of the Website. Our cookies do not generally contain any personally identifying information. Most web browsers automatically accept cookies, but you can usually configure your browser to prevent this. Not accepting cookies may make certain features of the Website unavailable to you. We may combine the information we collect through cookies with other information we have collected from you. This information may be used to improve our websites, to personalize your online experience and to serve you ads based on your past visits to our website.
(b) IP Address. You can visit many areas of the Website anonymously without the need to become a registered user. Even in such cases, we may collect IP addresses automatically. Each time you access the Website and each time you request one of our pages, our server logs your IP address. Standing alone, your IP address is not necessarily personally identifiable.
(c) Web Beacons. We may use a variety of other technical methods for tracking purposes, including web beacons. Web beacons are small pieces of data that are embedded in web pages and e-mails. We may use web beacons in HTML e-mails that we send our users to determine whether they have opened those e-mails and/or clicked on links in those e-mails. The information from use of these technical methods may be collected in a form that is personally identifiable.